Regional tourism portal: one storefront for routes and events

Challenge

The region’s tourist information was smeared across agency and municipal websites: routes in PDFs, events in social media, attractions nowhere. The region competed for travelers without a single digital storefront.

Solution

We designed the portal around the traveler’s journey: routes with maps, duration and waypoints; a catalog of 1,200+ objects (attractions, hotels, cafes) with filters; an event calendar fed by municipalities through their own accounts. The content model was agreed with every agency: each object has a responsible editor. A low-vision version, multiple languages, maps on a government-approved GIS platform, and personal data kept in a protected circuit per data-protection law.

Result

Traffic tripled by high season and the portal became the region’s entry point: tour operators and media link to it. Municipalities fill the calendar themselves — the editorial team stopped being the bottleneck. The project passed acceptance on the first attempt, with zero accessibility remarks.